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Sephoria Trade Show

BRIOGEO – Sephoria Store Manager Conference 2023

The booth’s walls, built from wood with slats reminiscent of a sauna, created a comforting enclosure. In the back left corner, a plexiglass walk-in shower, complete with a black showerhead and eucalyptus scent, evoked the freshness of a spa experience. The back wall was equally captivating, boasting a rounded mirror and a unique layered design. The first layer comprised a 10’W x 8’T lightbox, casting a gentle glow. A custom faucet with fiber optic lighting, painted in a vibrant berry shade, emerged from the wall, accompanied by two matching handles.

Our goal was to create an immersive space that not only highlighted Briogeo’s products but also invited visitors to experience the brand’s commitment to quality and relaxation. Briogeo’s booth at SEPHORiA 2023 was a visual and sensory journey.

Event Type


Trade Show

Attendees


10,000 in-person

Show Length


4 Days

Concept To Production

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Event Photos

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