2023 BMW Experience
The best way to unveil a new product
Modere’s 2022 Social Retailing Conference
We were thrilled to help unveil this experiential event for BMW’s latest car model model release. The focal point of this event was our custom-designed Faux Concrete Wall, a true architectural marvel standing tall at 154″ in height, 77″ in width, and 36″ in depth. To bring it all together, we laid down 1500 square feet of laminate flooring in the room.
Watch the painting process for the concrete structure HERE and our full recap video HERE!
Event Type
Experiential Brand Marketing
Attendees
400 in-person
Show Length
20 Days